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Many companies are comfortable with outbound media relations (product publicity - to promote product). The process is clear and the rules are relatively straightforward.
However, few companies are equally adept at dealing with inbound media relations (when press calls are unsolicited or unwanted). The required for successful issues management, crisis communications, and analyst relations are far different than those for selling tangible products.
SPS Group counselors have specific background and experience working in corporate communications departments. We offer the following services to help strengthen your corporate communications function:
- Industry & Technology Analyst Relations
- Executive Communications: speechwriting / "ghost" blogging
- Annual Reports
- Corporate presentations
- Employee communications
- Editing/Proofing
- Podcasting - Public and Private
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